Product Playbook: Building AI-Powered Transformation Partnerships
What This Is
The Product Playbook is your complete framework for building a $1M+ AI transformation partnership business.
This isn't about "creating a course" or "launching a coaching program." This is about building AI-powered transformation partnerships at $10K-$25K that deliver $50K-$500K+ in annual value to clients—while you work 4-6 hours/day using leveraged execution.
The 5 core pillars:
- Who to serve - Stop attracting energy vampires, start working with dream clients
- What to offer - Build transformation partnerships (not productized services or hourly consulting)
- How to deliver - Leveraged DFY using AI systems (not manual execution or DIY templates)
- How to price - Outcome-based pricing at 2-10% of annual value delivered
- How to launch - Ship imperfectly in 7 days (not perfecting for 6 months)
This playbook is for senior operators (10-20+ years experience) with proven methodologies who want to transition from manual consulting/services to AI-powered transformation partnerships. If you're just starting out or haven't proven your methodology manually first, start with building proof through hands-on client work.
The 5 Frameworks
Related Concepts
Perfect Client Model
Stop attracting energy vampires. Use psychographic filtering to work only with clients who energize you and pay premium.
The 20-Minute Offer Framework
Stop overcomplicating what you sell. Build transformation partnerships using the 3-component structure (Quick Win + Core + Leverage).
Pricing Framework
Structure outcome-based pricing at $10K-$25K for 6-12 month partnerships delivering $50K-$500K+ annual value.
Leveraged DFY Delivery
Build AI systems FOR clients using leveraged execution (not manual delivery, not DIY templates).
Launch & Validation
Why 'perfect' is your enemy. Launch to learn in 7 days using the 3-path imperfect launch framework.
The Sequence
The frameworks are designed to be implemented in order:
Phase 1: Foundation (Weeks 1-2)
- Define your perfect client using psychographic filtering
- Build your 3-component offer structure
- Calculate outcome-based pricing
Phase 2: Launch (Week 3)
- Choose your launch path based on starting point (no proof / small audience / large audience)
- Ship imperfect offer in 7 days
- Get first 3-5 pilot clients
Phase 3: Delivery (Months 1-6)
- Deliver Quick Win (months 1-2) proving value fast
- Build Core Outcome systems (months 3-8)
- Scale with AI Leverage (months 9-12)
Phase 4: Iterate (Months 7-12)
- Refine based on pilot feedback
- Increase pricing 2-5% quarterly
- Build case studies and proof
The Outcome
When implemented correctly, this playbook enables:
- $10K-$25K transformation partnerships (vs $2K-$5K hourly/productized services)
- 4-6 hours/day working time (vs 40 hours/week manual delivery)
- 10-20 clients/year capacity (vs 3-5 clients/year manual ceiling)
- $200K-$500K+ annual revenue (vs $50K-$150K manual consulting)
- AI-powered delivery systems (vs trading time for money forever)
Start with the Perfect Client Model, then move through each framework sequentially.